MS. LIU ZHIYI

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aged 31, was appointed as the Vice President of the Group since September 2020. She is responsible for the operation and management of content marketing and creative production sector, and concurrently acts as the general manager of the film and television production center. With more than 8 years of experience in the media industry, Ms. Liu has developed analytical and insightful ability on the domestic and foreign media markets, as well as extensive media management experiences, built up networking resources in both domestic and international markets, and explored cooperation with established enterprises and institutions. She spearheaded Group’s strategical expansion of cross-media initiatives, including contents R&D, movie and TV investment where she worked as producer and distributor, IP development, content marketing, and creative marketing on media convergence. Ms. Liu obtained a bachelor's degree in management from the University of St Andrews in the United Kingdom in 2011 and a master's degree in management from the School of National Development at Peking University in 2020. Ms. Liu is the daughter of Mr. Chen Xin and Ms. Liu Jinlan, our Executive Directors.




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