SinoMedia (HKSE: 623) is a leading privately-owned media advertising operator in China, providing nationwide TV advertising coverage for clients.

As a leading force in China TV's advertising sector, we sign contracts with TV stations to purchase advertisement time associated with certain of their TV programmes. We then market and sell advertisement time to clients, including advertisers and advertising agencies.

In 2007, SinoMedia was the largest privately-owned underwriter and the overall second largest underwriter of TV advertisement time for CCTV. We have built close cooperation with CCTV since our inception in 1999.

Apart from CCTV, we market and sell advertisement time for provincial TV stations including Jiangsu TV City Channel and Shenzhen Satellite TV since 2007. Our advertising operation also extends to print media. We own exclusive rights to sell all advertising space in "Tourism", a travel magazine distributed throughout China.

As part of our client servicing, we offer value-added support to clients. These services include market analysis to enhance program marketability for TV stations as well as advertising campaign planning and content production services to increase effectiveness of our clients' advertising campaigns.